We help companies… so they can make better decisions, run better meetings,
and increase their chances of closing more business.*

Leaders who avoid English meetings
Managers who switch to Portuguese when HQ joins the call, or stay quiet because they don’t feel safe in English.
Gestores que trocam para o português quando a matriz entra na call ou ficam calados porque não se sentem seguros em inglês
Emails that create confusion and delay
Long email threads with HQ and clients just to clarify what was meant.
E-mails longos e confusos com a matriz e clientes só para esclarecer o que foi pedido.
Missed opportunities with international clients
Difficulty pitching, negotiating or solving problems in English in critical moments.
Dificuldade para apresentar, negociar ou resolver problemas em inglês em momentos críticos.
Low accountability around English development
“Everyone does some course”, but no one knows if communication actually improved.
“Todo mundo faz algum curso”, mas ninguém sabe se a comunicação realmente melhorou.
*Resultados variam conforme o contexto e as ações da própria empresa. Não garantimos resultados financeiros específicos.
Clearer emails with fewer back-and-forths
More confident participation in meetings with HQ and clients
Practical phrase banks and templates your team can reuse every day
Leaders who can present strategy and results in clear English
Rehearsals for real board, HQ and client presentations
Personal communication playbook for each leader

Regular workshops and clinics focused on your real cases
Department phrase bank, glossary and templates
Quarterly progress reports for HR and leadership
As escolas com metodos antigas e tradicionais tratam inglês como “conteúdo”: regras, unidades, livros, exercícios mecânicos.
Nós tratamos inglês como performance. Você aprende como quem treina um esporte:
com sistemas
treinos curtos e inteligentes
repetição estratégica
feedback real
e aplicação imediata no mundo real
os erros que brasileiros mais cometem
as dificuldades estruturais do português
as travas emocionais
os vícios de pronúncia
e o jeito brasileiro de aprender
Bayo é americano nativo
fluente em português
certificado no CELPE-Bras
especialista em ensinar brasileiros
e com background em negócios e performance
Founder biografia– Adebayo A. Olorounto
CEO, Street Smart English
Street Smart English is led by Adebayo (“Bayo”) Olorounto, a US business communication strategist based in Campinas, Brazil.
He brings a combination that is very hard to find in one person: native-level English, hard business training, deep digital marketing experience and nearly two decades of performance coaching.
Bayo holds a Bachelor of Science in Business Administration (Cum Laude) from the University of Maryland Global Campus and is certified in Databricks Fundamentals, Generative AI Fundamentals, and multiple Google digital marketing, analytics, and e-commerce programs.
Before founding Street Smart English, he spent over a decade as a direct response copywriter and digital marketing consultant, designing funnels, SEO content, and email campaigns that generated measurable sales for clients in the US and abroad.
Alongside his business background, Bayo brings 18+ years as a peak performance and wellness coach, having built and delivered his own training system (BAYONIKS Training Systems) and coached professionals at leading fitness brands like Crunch (NYC), Equinox (NYC), and Fight Club (Miami).
This gives him an uncommon edge in the language space: he doesn’t just understand what people need to say in English, he understands how adults change behavior, build new habits, and perform under pressure.

Originally from the United States and now fluent enough in Brazilian Portuguese to hold an official Celpe-Bras intermediate certificate, Bayo works as a cultural and communication bridge between Brazilian teams and their global stakeholders. He is a confident public speaker, experienced on camera, and regularly creates video content and presentations that turn complex ideas into clear, compelling stories in English.
What this means for your company
When you work with Street Smart English under Bayo’s leadership, you are not hiring a traditional language school.
You are getting:
-A partner who thinks in KPIs, revenue, and risk, not just vocabulary and grammar.
-A designer of programs who combines data, AI, and marketing psychology to shape how your teams communicate with HQ, clients, and partners.
-A performance coach who can stand in front of your leaders, in English, and shift how they present, negotiate, and lead in global environments.
This rare combination of US business expertise, digital strategy, performance coaching, and Brazil-based cultural fluency is what underpins Street Smart English’s outcome-driven, corporate-focused programs.
Chamada de diagnóstico (30–45 min)
We understand your structure, departments, current English level and where communication is breaking.
Entendemos sua estrutura, departamentos, nível atual de inglês e onde a comunicação está falhando.
Proposta de piloto
We design a focused sprint, leadership program or department plan with clear outcomes and success metrics.
Desenhamos um sprint, programa de liderança ou plano de departamento com resultados claros e métricas de sucesso.

Entrega & suporte
Workshops, labs and coaching using your real emails, calls and presentations – always connected to the business.
Workshops, laboratórios e coaching usando seus e-mails, calls e apresentações reais – sempre conectados ao negócio.
Relatório & próximos passos
You receive a practical report with examples, feedback and recommendations to scale or adjust the program.
Você recebe um relatório prático com exemplos, feedback e recomendações para escalar ou ajustar o programa.

Capacitando alunos no mundo todo com educação acessível e de qualidade.
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For companies in Campinas and beyond, we offer dedicated support for your team and HR.
• Program coordination & student progress:
[email protected]
• Contracts, invoices & payment terms:
[email protected]
• Partnerships, new projects & media:
[email protected]
• Escalations & complaints (seen by leadership):
[email protected]